The most common challenge designers face is to make design solutions usable and enhance the user experience.
The typical process for such problem begins with understanding user’s objective, cognitive and physical abilities, environments etc and then ideas are created to suit their behaviors to ensure acceptance of design.
Such approach works well to resolve issues related to usability, but it is not very effective when the challenges are beyond usability and role of design is not only to improve the performance of user but also facilitate changes in users behavior.
Design can play a very important role in addressing issues like
How to make people energy conscious?
How to make people contribute for sustainable environment?
Solution to such problem requires changes in some of our behavior and requires change in the way we live.
I am exploring design strategies which are aimed at changing behavior and relationship of design strategies with various behavior models.